our coaches

Our coaches are strong, capable riders who know how to help you reach your potential at every level! With a wide range of styles, specialties, and backgrounds, our coaches are able to expose young riders to multiple outlooks and influences within snowboarding, while still developing key skills and foundations under one program guideline. 

We not only look for the best coaches, but we also produce the best coaches! We currently have two of our coaching alumni filling head coaching positions with the Canadian and New Zealand National Slopestyle teams.  As well, many of our past team members have become coaches for Simple, who in turn, can draw from their experience as an athlete, and pass it on to our new riders.

Read on below to discover more about our current coaching staff!

SAM MARCOTTE
ProGRAM FOUNDER

Coaching and Relevant Certifications:

Canada Snowboard Competition Development Coach

Air 1 and 2 Trampoline & Air Doubles

Originally hailing from Napier in the North Island of New Zealand, Sam started Snowboarding at the ripe old age of 16 on his home resort of Mt. Hutt in the South Island of New Zealand.  This leads him to pursue multiple Resort employment positions to help support his Snowboarding lifestyle.  His first few seasons were filled with rapid progress on the hill but were brought to a halt well before reaching his on-hill potential by serious injuries at a young age.  This brought about a big shift in both his perception of Snowboarding and also in his focus on what he could contribute and pass on to other young riders who may be struggling with many of the obstacles he faced at a young age.

What started as a coaching job offer by a close friend, soon developed into a full-time pursuit developing Simple Snowboarding before Simple Snowboarding became "The Senders".  With the goal of creating a program where athletes could progress in a group environment and feed off the passion and drive of other young riders with a similar mindset.  With the help of his team of coaches, The Senders have now grown into one of the most successful coaching programs in the World and continues to produce athletes renowned for having a good style that stands out in the parks and pipes they ride.  

Sam lives with his wife Jaclyn and their daughter Jolene in Wasaga Beach, Ontario, and spends his time managing the business, developing coaches, and coaching athletes on Camps and trips.  

Andy Stewart

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction - Advanced

Air 1 Trampoline

Andy has been a former long time team member and moved into coaching as a result of the positive experiences provided by his time on Snow.  Andy strives to pass on his love for Snowboarding in all aspects and has grown into an excellent coach and competitive strategist.  Andy operates and manages the programs in Ontario and spends his spare time filming and riding with many of his former Senders team members who also work in the programs. 

Kiersten Higginson

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

Air 1 Trampoline

Certified Personal Trainer

Kiersten has ridden and trained with The Senders as an athlete, gaining National recognition in the competition circuit. She went on to train with the National Development team for 2 years having a successful competitive run. During Kiersten's time training and competing, she gained valuable experience in a high-performance competitive setting. As a coach, Kiersten offers her competitive experience, in combination with her personal training knowledge to further develop the performance of her athletes.

"I started snowboarding at Alpine Ski Club in Collingwood and traveled all over Canada and the US to compete and train.  I lived in Colorado for 4 years and Whistler for 2. I’ve snowboarded for 15 years and skied for 10 before that."

 

She is sponsored by O'Neill and Spy Optics.

Devon Jack

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction - Advanced

CASI Level 1 & CASI Level 1 Park and Pipe

Air 1 Trampoline

Devon started on snow as a skier at Mansfield Resort for 5 years, before switching to Snowboarding in 1996.  Once he strapped in, he never looked back! The only time he would go Snowboarding in those years was on school trips as his main focus was still on Hockey. It wasn’t long before the fun and joy of Snowboarding couldn’t be matched by any other sport, so he hung up the skates and became a full-time boarder (while attending high school and keeping his grades up, of course!). Blue Mountain became his home resort during the high school years.  After he graduated he enrolled in Georgian College to take Ski Resort Operations and Management and shifted his home resort to Mount St. Louis.


Devon took his CASI level 1 in 2004, then his CASI Park Certification in 2006, and started to teach in the terrain park programs. From day one as an instructor Devon knew that was how he wanted to spend his Winters. After instructing terrain park programs for Mount St. Louis for a few seasons he wanted to continue his growth as a rider and move into a more competitive environment as a coach. Since his first season coaching for Simple Snowboarding, Devon has made a considerable impact on developing multiple riders on the team and also coaches on many of the trips and camps we run.

Kevin Scriver

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

Snowboarding for Kevin started on the wee slopes of Snow valley, just outside his hometown of Barrie. Before the time of the Instagrams, and the YouTubes, or even terrain parks. He finessed his skills on hand-built jumps and... as the parks grew bigger, he naturally progressed, developing with the sport to where it is today. 

Kevin has been on snow for the past 20 years chasing his own goals and acquiring knowledge and skill along the way. He eventually gained sponsorships which pushed him further into competing, filming, traveling, and involving himself in every aspect of the sport. In recent years his focus switched to competition judging and eventually becoming a certified coach with Simple Snowboarding.

After taking a short break working in Alberta, he has returned to MSLM. He is looking forward to riding with a fun and progressive crew and to pass on his knowledge to the next generation of Senders.

Ian MacGregor

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

Hey, what's good! My name is Ian or people call me Mc.Gee.  I’m from Hamilton, Ontario and I’ve been snowboarding for about 15 years now. I grew up riding Glen Eden, Kelso (or Mount Sweden as we call it). I’ve been competing for about 10 years now, and have competed across Canada and into the US, and have decided to switch to coaching to help the up and coming kids across Ontario! 

As a coach, I’m stoked to get out riding every weekend with the kids and help them progress over the season and into competitions. I’m all about having fun and getting out to snowboard as much as you can. So I’m looking to bring that to the hill for the kids to see and learn from! 

Virginia Palermo

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

"Hey there, my name is Virginia and I am a full French elementary teacher.  I've lived out in Ottawa for about 12 years where I managed a skate and snowboard shop called Top Of The World.  I love riding my bike, and I spend my summers either running CJ's skateboard park and school summer camps in Toronto, or I'm out west in the Lake Louise backcountry tree planting and working as a tour guide on horseback.  I've lived in Whistler for about a year snowboarding and working on my backcountry riding. Being outdoors is my main passion and I am always looking for new ways to enjoy it!"

Andrew Clayton

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

Andrew is a very experienced all-mountain snowboarder with over 20 years of freestyle experience. Andrew coaches with a big smile, positive energy, a lot of humor, and a ton of knowledge. He is a very natural coach and always pushes his riders to the next level.“I started snowboarding at the young age of two with Dagmar being my home mountain. I’ve been riding for 23 years now and I couldn’t be happier with all the memories, experiences, and amazing people I’ve met from all over the world. This is my second year coaching for The Senders and I am very excited to help the team progress throughout the season. See you on the Hill!”

Thomas Grcevic

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

"I grew up in Niagara Falls and started snowboarding at Holiday Valley in Ellicottville New York as part of my school's ski and snowboard club. Throughout my undergrad, I had limited seasons of riding. I even bought a bungee cord and would take a break from my studies by building and riding urban setups around campus. Upon graduating with a bachelor in Engineering Physics I moved to MIdland Ontario, partly for my career but partly for the lure of the renowned parks of Mount St. Louis. Since then I have enjoyed spending winter seasons riding 5+ days a week and greatly progressing my skills. I joined The Senders as a coach the 2019/2020 season and am stoked and motivated by seeing athletes progress!"

Shao Liu

Coaching and Relevant Certifications:

Canada Snowboard Competition Introduction

“Snowboarding started for me with a bet/challenge from my roommate during university - as he stated snowboard is hard and he doubted that I could do it. Of course, I had to prove him wrong and I really thanked him for getting me into this sport, and my love for snowboarding has been growing ever since. I mainly snowboarded at Glen Eden resort during university years and then after I graduated from MacMaster University (Electrical Engineering), I moved to Toronto to start riding at Mt St Louis. I enjoy every aspect of snowboarding (park, groomer, powder, and even slush) and cherish/appreciate every minute of being on snow. I was given a fortunate opportunity to join Senders at 19/20 winter season to coach young generation athletes and seeing them progress always put a big smile on my face!”

​© 2020 by SIMPLE SNOWBOARDING INC.

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